The company was formally established in 1996 cosmetics sale company, in 2008 Guangzhou established the first research and development, production, sales of cosmetics factory. In April 2018 ,the company expanded the scale of production and sales formally established “Simier  (Guangzhou)Biotechnology Co.,LTD.” With 20000 square hundred thousand level of production base,precipitation with its own strong technical force and solid research and development ability,with a comprehensive brand planning tearm,the success of the help of "POXI ,BANXING，MISS PIE，RUIKOU，DUOZIYA and other popularbrands" in the market.